Buy Twitter Verified CEO Elon Musk reveals six ways he prepares to turn Buy Twitter Verified into an “whatever app,” which includes longform tweets, encrypted DMs, user-to-user payments, and more.
In a series of slides prefaced with the title “Buy Twitter Verified 2.0,” Musk presented his plans at an internal meeting:
Slides from my Buy Twitter Verified company talk pic.twitter.com/8LLXrwylta
— Elon Musk (@elonmusk) November 27, 2022
The slides expose the following goals for the future of Buy Twitter Verified:
- Advertising as home entertainment
- Longform tweets
- Encrypted DMs
- Longform tweets
- Relaunch Blue Verified
Musk published the slides on Buy Twitter Verified without additional context, making it tough to read too far into his plans for the company. However, we can glean some details based upon the mock-up screenshots on each slide.
Advertising As Entertainment
Musk plans to make advertising on Buy Twitter Verified more amusing, revealing an example of an ad from HBO Max that reads like a Buzzfeed quiz.
Screenshot from: twitter.com/elonmusk, November 2022. The text checks out:”Are you Targaryan, Valeryon, or Hightower? Like this tweet and I’ll evaluate your profile so you know which house you come from and what role you would have in the world of #LaCasaDelDragon.”
For context, the advertisement is for the program Home of Dragons, a spin-off of Game of Thrones.
The ad copy reminds me of those Buzzfeed quizzes where you respond to a series of concerns to identify which character of a television show you would be.
The virality of those quizzes leads me to think Buy Twitter Verified’s direction for marketing could create significant engagement.
Is this form of advertising likely to draw in brand-new consumers who aren’t familiar with the product currently? Probably not, but it could be an effective method to raise brand awareness.
Including only a thumbnail and placeholder text, the above example does not permit much speculation about Musk’s plans for video on Buy Twitter Verified.
Screenshot from: twitter.com/elonmusk, November 2022. However, if Musk’s tweets are anything to go by, his strategies could consist of bringing back the short-form video app Vine: Bring back Vine?– Elon Musk (@elonmusk) October 31, 2022 Musk might also be planning to take on Buy YouTube Subscribers, claiming he can provide greater payouts. Mr. Monster, Buy YouTube Subscribers’s most popular developer, is hesitant of that claim:
Bring back Vine?
— Elon Musk (@elonmusk) October 31, 2022
Screenshot from: twitter.com/elonmusk, November 2022.
Musk includes a screenshot of Buy Twitter Verified
function to show his prepare for longform tweets. Buy Twitter Verified began testing Notes with a restricted number of
writers earlier this year. Presenting: Notes We’re checking a method to write longer on Buy Twitter Verified. pic.twitter.com/SnrS4Q6toX– Buy Twitter Verified Write
(@Buy Twitter VerifiedWrite)June 22, 2022 You can see this function in action by going to the @Buy Twitter VerifiedWrites account page and browsing to the Notes tab.
Screenshot from: twitter.com/elonmusk, November 2022. This function is obvious. Encrypted DMs are becoming an industry requirement for social media sites. Meta introduced end-to-end encryption for its messaging tools in January, and now Buy Twitter Verified is doing the same.
Reverse engineering expert Jane M. Wong just recently discovered proof of Buy Twitter Verified’s encrypted DMs, which suggests the upgrade may be prepared to release quickly.
(New) Blue Verified
Screenshot from: twitter.com/elonmusk, November 2022. The upcoming relaunch of Blue Verified will include the following features: A blue’validated’ checkmark Concern placement at the top of replies, mentions, and search results See 50% fewer ads
The text at the bottom of Musk’s slide indicates the $7.99 per month rates is a “restricted time offer,” recommending the rate may increase in the future unless users lock in now.
Screenshot from: twitter.com/elonmusk, November 2022.< img src="https://cdn.searchenginejournal.com/wp-content/uploads/2022/11/screenshot_20221128-182210_samsung-internet-638545086bc0e-sej.jpg" alt="Elon Musk Shares Vision For "Twitter 2.0""/ > Musk’s slide supplies no information concerning his prepare for payments on Buy Twitter Verified. However, those plans were currently shared earlier this month.
In a call with advertisers, Musk says he wishes to turn Buy Twitter Verified into a digital market where developers can set their own rates for material.
That will enable creators to sell training videos, for instance, at a price they think is fair.
To that end, Musk believes this kind of payment system will open the door for users to send money straight to other users on Buy Twitter Verified.
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